The book elaborately describes the five functions of a managerPlanning, Organizing, Human Resource Management, Leading, and Directing and Control. This book is a first-level introduction to the field of management enabling students to understand what managers do, what skills are needed by managers, what their basic functions are, and in a nutshell what management is all about. Management is a process by which managers continuously reinvent themselves to meet the organizational goals and global competition.Ī good manager must also possess a sound understanding of human behaviour to develop the most important managerial skill of empathy. The constraints imposed and the opportunities provided by the nature of the economic, political, legal, social, and demographic factors have a profound impact on the business. Modern businesses are placed in a complex and intricate environment.
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